Aashish Mehra

As Chief Research Officer, Aashish leads MarketsandMarkets’ Analyst teams across verticals to deliver revenue impact to our clients. He leads our syndicate teams that publish fresh insights on niche, high-growth markets, our Advisory teams that deliver new revenue-growth ideas and insights as part of our Annual Engagement Model, and our custom research work clients. He closely works with our Customer Success teams on Engagement Delivery to ensure multiple client stakeholders benefit from new revenue growth opportunities.

Aashish has over 20 years of experience advising CXOs and senior executives across sales, marketing, strategy, and M&A on revenue-growth problems. His core expertise is in advising clients find new revenue streams from high-growth, niche markets that offer a step change potential in their future revenues. He has advised clients on gaining share in existing markets by strengthening their “right to win” v/s competitors; helped clients diversify into new product segments, regions, technologies, applications, and use cases; and worked with product/innovation leaders on commercializing their new technologies/product ideas. His clients include global leaders in healthcare and chemicals and materials, and some of the largest and most respected technology companies across the US and UK, Central Europe, China, Japan, India, and Southeast Asia.

Prior to MarketsandMarkets, Aashish was a Partner with PwC Strategy& (legacy Booz & Co), India. Before that, he co-led the Asia Pacific practice for Strategic Decisions Group, a California-based boutique strategy consulting firm. Aashish is an MBA from IIM Calcutta and holds a BTech degree from IIT Delhi.