Shrikant Mergu

Shrikant Mergu is an experienced professional in market research and business strategy, currently serving as the Director of Market Research at MarketsandMarkets™ since January 2016. In this role, Shrikant leads research efforts focused on simplifying B2B buying decisions, with responsibilities including client interactions, market selection for promotion, and implementing new features for the platform. Prior to this position, Shrikant held roles as Associate Director at MicroMarketMonitor and Research Manager at IBN Research, where Shrikant progressed from Senior Research Analyst. Shrikant holds a PhD in Business/Commerce from Punyashlok Ahilyadevi Holkar Solapur University and an MBA in Marketing & Finance from Shivaji University, complemented by additional degrees in business and commerce.