Jenni Lake

Jenni Lake is an experienced marketing professional currently serving as the Head of Customer Loyalty Communications at Marks and Spencer since October 2022. Prior to this role, Jenni held the position of Head of Customer Marketing and Experience at MADE.COM from January 2021 to October 2022 and worked briefly as a Marketing Consultant at Esquire Bank in late 2020. Jenni's substantial experience at British Airways spanned over 14 years, during which time Jenni advanced through various positions including Global Customer Strategy and Communications - Senior Manager, Customer and Personalisation Planning Manager, Marketing Manager for the CRM Innovation Lab, Marketing Lead for Asia Pacific and Africa, and Marketing Executive. Jenni began the career with British Airways Travel Shops as a Marketing Executive. Educationally, Jenni holds a BA(Hons) in Business and Marketing from Buckinghamshire New University and an HNC in Business and Finance from the European College of Business and Management.