Sydney Holka

Sydney Holka is a seasoned marketing professional with extensive experience in shopper marketing and research. Currently serving as a Shopper Marketing Manager at Mars Petcare US since July 2015, Sydney leads the development and execution of comprehensive marketing plans to enhance brand equity and drive category growth. Prior roles at Gongos Research included Research Manager, where Sydney managed complex qualitative and quantitative projects for major clients such as Johnson & Johnson and Mars. With a Master's degree in Marketing Research and a Bachelor's degree in Marketing and International Business from Michigan State University, Sydney combines strong analytical skills with a deep understanding of market dynamics to deliver impactful strategies.