SR

Sheena Robinson

Associate Media Director at MARTIN RETAIL GROUP, LLC

Sheena Robinson has extensive experience in media planning and advertising. Sheena began their career as an intern at BOHAN Advertising & Marketing in 2003 and later worked there as a Media Planner/Buyer until 2007. Sheena then joined Group2 as a Media Planner, where they planned media in multiple markets until 2010. In 2005, they served on the Executive Committee for New Biz & Education at AD2 Nashville. From 2010 to 2012, they held the position of Director of Student Education at AAF Birmingham, focusing on promoting education and resources for aspiring advertising professionals. Sheena then moved on to Intermark Group, where they worked as a Media Planner from 2007 to 2012, followed by a promotion to Senior Media Planner from 2012 to 2015. Currently, they are working at Martin Retail Group, starting as a Senior Media Planner in 2015 and progressing to roles such as Media Planning Supervisor, Diversity Planning Lead, and currently, Associate Media Director.

Sheena Robinson attended Dunwoody High School from 1997 to 2000, where they did not obtain a degree or specialize in any field of study. Sheena then went on to the University of Tennessee, Knoxville from 2000 to 2004. There, they pursued a Bachelor of Science degree in Communications and Information Sciences with a focus on Advertising. After completing their undergraduate studies, it is not specified whether they pursued any further education or degree. However, they expressed an interest in Spanish Language and Literature and may have taken some courses at Georgia State University Perimeter College, though the start and end years are unknown.

Links

Previous companies

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Timeline

  • Associate Media Director

    October, 2021 - present

  • Diversity Planning Lead

    March, 2021

  • Media Planning Supervisor

    February, 2019

  • Senior Media Planner

    October, 2015