Emma Hartsfield

Emma Hartsfield has a diverse range of work experience in Marketing. Emma is currently working as the Director of Demand Generation NA at MasterControl since May 2022. Prior to this, they worked at AllenComm, where they served as the Vice President of Marketing from January 2020 to May 2022 and as the Director of Digital Marketing from May 2017 to January 2020.

Before joining AllenComm, Emma held positions at Professional Systems Associates, Inc. Emma started as the Principal Marketing Analyst in January 2010 and worked their way up to become the Marketing Supervisor from October 2014 to March 2016. From March 2016 to May 2017, they served as the Marketing Director, responsible for developing and implementing marketing strategies and managing the marketing team.

Emma also gained experience as a Marketing Consultant in 2009, working independently as a consultant. In 2008, they worked as a Marketing Coordinator at Applied Simulation Technologies, specializing in virtual training technology. Emma started their career at the same company in 2005 as a Marketing Assistant, gaining experience in simulation-based training and software.

Additionally, Emma Hartsfield has contributed to the Utah Chapter of the American Marketing Association. Emma served on the Formation Committee from October 2010 to February 2011 and later became a member of the Marketing Committee and the Strategic Relations Committee until December 2012. Emma'scontributions played a significant role in the chapter's growth and success.

Overall, Emma has a strong background in marketing strategy, team management, and digital marketing, making their a valuable asset in the field.

Emma Hartsfield obtained a Bachelors of Science degree in Business Marketing from the University of Utah - David Eccles School of Business in the years 2005 to 2008. Emma later went on to complete their Master of Business Administration (M.B.A.) in Business Administration and Management, General from Florida State University in 2016. In addition to their academic qualifications, Emma has earned several certifications, including an ABM Certification (Advanced) from Demandbase in October 2022, a CMII Basics (CMIIB) certification from the Institute of Configuration Management in February 2015, a Marketing Writing Bootcamp - Certificate of Completion from MarketingProfs University in July 2013, and a Google AdWords Qualified - Search Advertising certification from Google in December 2012.