Anna Jankevica is an experienced professional in business analytics and customer insights, currently serving as the Manager of the Business Insights Unit at Maxima Latvija since August 2022. Jankevica's expertise encompasses business performance analysis, forecasting, and analytical support in decision-making, alongside team management responsibilities. Previous roles include Business Analyst at Sadales tīkls, where capabilities in data analytics, KPI structuring, and customer experience research were developed, as well as positions at RAIT Ltd, BALTA part of PZU Group, and CIVITTA, focusing on project management, customer insights, and market research. Jankevica holds a Master's Degree in International Marketing and Business Management from Rīga Stradiņš University, alongside a Bachelor's degree in Computer Sciences from Riga Technical University, demonstrating a strong academic foundation complemented by extensive practical experience in the field.
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