Balaji Donthi is a seasoned marketing professional with extensive experience in search and social planning, currently holding the position of Senior Search & Social Planner at M&C Saatchi Performance since November 2022. Previously, Balaji contributed to Interactive Avenues from September 2019 to November 2022, progressing through roles from Account Executive to Assistant Manager in SEM. Prior experience includes a Business Trainee role at ICICI Prudential Life Insurance Company Limited and a Marketing and Sales Internship at Staysimple.in. Balaji began a career in market research as an intern at Field and Focus. Academic qualifications include a Master of Business Administration in Marketing from PES University and a Bachelor of Business Administration from AMC City College.
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