Rafael Carvalhal Deneno

Rafael Carvalhal Deneno has extensive experience in trade marketing and sales roles. Rafael currently works as the Head of Trade Marketing at McCain Foods since March 2021. Prior to this, they held various positions at BRF, including National Trade Marketing Manager, Regional Trade Marketing Manager, and Trade Marketing Coordinator from 2017 to 2021. Rafael also worked at Nestlé Nespresso SA as the Horeca Key Account Commercial Specialist in 2016, where they were responsible for achieving volume and revenue targets for restaurants and coffee shops. Rafael has also worked at Unilever Food Solutions as a Key Account Sales Coordinator and South Latin America Channel Marketing Coordinator from 2010 to 2014. Additionally, they have experience at Samurai, Gallina Blanca Star, Reckitt Benckiser Brasil, and Carrefour Brasil in various trade marketing and sales roles.

Rafael Carvalhal Deneno's education history is as follows:

- From 2009 to 2010, they attended INSA Barcelona - Business, Marketing and Communication School, where they obtained a Master's degree in Project Management.

- In 2008 and 2009, they studied at the Universitat Autònoma de Barcelona, earning a Master's degree in International Marketing and Commerce.

- From 2004 to 2008, they attended ESPM Escola Superior de Propaganda e Marketing, where they received a Bachelor's degree in Marketing.

Rafael has also obtained several certifications, including a Programa Executivo de Imersão em Gestão Estratégia de Preços from Blueprintt, Trade Marketing Digital from STerra Soluções Estratégicas, Como Negociar Melhor e Vender Mais from Escola Conquer, PNL from Escola Conquer, Apresentações de Alto Impacto from Escola Conquer, Metodologias Ágeis from Escola Conquer, Comunicação assertiva from Escola Conquer, Criatividade e resolução de problemas from Escola Conquer, Smart Working - Produtividade e Gestão de tempo from Escola Conquer, Inteligência Emocional Conquer from Escola Conquer, Curso método CIS - Inteligencia Emocional from Febracis Coaching, Como Quebrar a Rotina para Estimular a Criatividade from LinkedIn, Comunicação na Liderança 4.0: O Poder da Síntese from LinkedIn, Gráficos no Excel: Uma Visão Aprofundada from LinkedIn, Liderança com Inteligência Emocional from LinkedIn, and Como Dizer Não from LinkedIn.