Shamail Farhat

Shamail Farhat is an experienced digital marketing and brand strategist with over a decade of expertise in various roles across multiple organizations. Currently serving as the Digital & Marketing Lead Strategist at McDonald's Pakistan since January 2017, Shamail leads brand communication strategies across digital and social channels. Prior experience includes positions such as Digital Marketing Manager at EDENROBE, where Shamail focused on driving online traffic and improving conversion rates, and Digital Marketing Analyst at New Tales Interactive, where digital strategy implementation was key. Earlier roles also include Assistant Manager at Promotech Gulf Industry LLC, overseeing sales strategies, and Team Lead at TradeKey, managing a team to align B2B strategies with corporate client goals. Shamail holds a Master's degree in Public Administration from Karachi University.