Abigail Floyd has worked in various digital marketing and advocacy roles throughout their career. Abigail started as a Digital Marketing Specialist at Call Federal Credit Union in 2012, where they managed the marketing department's digital initiatives and analyzed data to assess and modify digital marketing strategy. In 2016, Abigail moved to McGuireWoods Consulting, where they began as a Digital Media Specialist before being promoted to Assistant Vice President of Digital Marketing and Advocacy. In these roles, they specialized in social media content development, online advertising and marketing, and graphic design for various clients in industries such as energy, healthcare, infrastructure, and higher education. Abigail also created digital public affairs and advocacy campaigns that integrated with traditional communications efforts. Abigail is currently Vice President of Digital Advocacy at McGuireWoods Consulting, where they continue to develop and manage social media content, give presentations on social media strategy, and work with clients on digital campaigns. Prior to their roles in digital marketing, Abigail worked in operations coordination at St. Joseph's Villa and Virginians for High Speed Rail, where they focused on database management, budget forecasting, fundraising, and communications with donors and supporters.
Abigail Floyd attended James Madison University from 2003 to 2007, where they pursued a Bachelor of Business Administration (BBA) degree. Abigail'sfield of study focused on International Business and French. In addition to their degree, they have also obtained the Google Analytics Individual Qualification certification from Google Analytics, although the specific date of achievement is unknown.
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