Liv MacIntosh

Liv Macintosh is a seasoned UX and digital product strategist with extensive experience in user experience design and digital transformation. Currently serving as a Senior User Experience Strategist at Medavie Blue Cross since November 2020, Liv has become a subject matter expert in internal applications and has taken on product management responsibilities. Previous roles include UX Lead for the Assets Team at the Government of British Columbia and a Digital Product Designer at Liv UX, where Liv contributed to a variety of design projects. With a strong background in both strategic and tactical design across multiple organizations, including IBM and Cisco Systems, Liv holds a Bachelor of Informatics from Dalhousie University, emphasizing software systems and cybersecurity.