Dixi Chern

Dixi Chern serves as the Client Services Director at Monks since July 2021, previously holding the position of Senior Business Director. Prior experience includes Business Director roles at TBWA\China, overseeing major clients such as Adidas, Hilton, and Tencent; MullenLowe Group China with a focus on Unilever and Johnnie Walker; and a Strategy Director role at Starcom managing media strategy for AB InBev. Dixi has a comprehensive background in strategic planning and marketing, having also led teams as Associate Planning Director at POSSIBLE and contributed to significant digital initiatives for various brands across numerous agencies. Dixi's career commenced in the service industry as a Management Associate at Ascott International Management. Education includes credentials from Singapore Management University and Lund University.