DM

David M. Mcnaughton

SVP, Marketing and Consumer Services at Mediacom Communications

David McNaughton is an accomplished marketing executive with extensive experience in the telecommunications and cable industries. As Senior Vice President of Marketing and Chief Marketing Officer at Mediacom Communications since 2011, David has driven customer acquisition and retention through data-driven strategies. Prior roles include SVP Marketing/CMO at nTELOS, where David launched the prepaid brand FRAWG, and SVP/GM Consumer Market at Cincinnati Bell, focusing on customer-centric organizational consolidation. At DIRECTV, improvements in marketing response rates were achieved, and during a significant tenure at Sprint Nextel, David enhanced customer retention strategies. David's career began at AirTouch Communications, where leadership in various marketing capacities contributed to significant market growth. Educational credentials include an MBA from The University of Texas at Austin and dual degrees in Finance and Economics from Southern Methodist University.

Links

Previous companies

Accenture logo