MediPurpose
Cheryl Yi serves as the Vice President of Operations Customer Service at MediPurpose, a role held since October 2009, with previous positions including Director of Operations & Customer Service, Senior Manager of Operations for SurgiLance/AWC, and Operations Manager. Cheryl specializes in enhancing operational systems, processes, and policies to align with organizational goals, focusing on management reporting, information flow, and supply chain management. Responsibilities include overseeing third-party warehouse logistics partners in Georgia and the Netherlands, as well as managing freight forwarders and brokers such as OOCL, Airschott, and UPS. Prior to MediPurpose, Cheryl was a Development Coordinator at Dinotalk, Inc., supporting sales and marketing. Educational qualifications include a BBA in Accounting and Finance from Emory University’s Goizueta Business School and an Associate of Arts from Emory University. Additional training was completed at Dale Carnegie of Georgia in 2010.
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MediPurpose
Founded in 1999, MediPurpose is a boutique medical product company with offices and partnerships in the United States, Canada, LatAm, EMEA and Asia. Specializing in safety sharps devices such as our flagship SurgiLance™ safety lancet and the popular babyLance™ safety heelstick (acquired by Clinical Innovations in July 2016), we also offer affordable high-quality MediPlus™ Advanced Wound Care products. Our newest product is the Anzen™ safety scalpel with a reusable metal handle similar in weight and balance to traditional metal handle scalpels. It was engineered using the feedback of surgeons and surgical techs to ensure an intuitive design that is easy to use and feels familiar and comfortable. Our Medical Device Innovation and Medical Product Distribution divisions provide R&D and commercialization consultation for new medical device inventors and innovative medical product companies that seek entrance into new medical product markets—which includes angel funding, feasibility studies, manufacturing support and market launch, among other services.