Prakash J

Prakash J is a seasoned professional in digital marketing and automation, currently serving as Manager - Digital Marketing Ops & Marketing Automation at Merck Group since December 2021, and previously held roles at Oracle as Senior Email Deliverability Specialist and at Lister Technologies as Senior Campaign Specialist. With a strong background in email marketing, Prakash has successfully managed high-volume email deliverability issues, developed marketing automation strategies, and executed complex campaigns focused on customer retention and engagement. Prakash's expertise extends to email authentication technologies, compliance with anti-spam regulations, and the optimization of marketing analytics. Educational credentials include a PG in Executive General Management from the Indian Institute of Management Tiruchirappalli and an MBA in Marketing from Anna University Chennai, complemented by a Professional Diploma in Digital Marketing from the Digital Marketing Institute in Ireland.