Jess Neumann

Jess Neumann is an experienced professional in Ecommerce and digital transformation with a demonstrated history of leading strategic initiatives at Merlin Entertainments since October 2019 as the Head of Commercial Transformation. Key responsibilities include shaping commercial transformation strategies, enhancing customer experiences, and overseeing multiple transformation programs. Previous roles include Ecommerce Strategic Project Lead and Ecommerce Manager at Merlin, where Jess significantly improved online trading and customer experience for high-profile global brands. Prior experience includes Ecommerce management at Loaf and London & Partners, alongside digital marketing roles at Hong Kong Tourism Board, demonstrating a strong background in driving revenue growth, optimizing customer journeys, and managing digital initiatives. Jess holds a Diploma in Digital Marketing from Oxford College of Marketing and a BSc (Hons) in International Hotel and Tourism Management from HTMi Hotel and Tourism Management Institute Switzerland.