Ayesha Zafar

Senior UX Researcher at Meta

Ayesha Zafar is a Senior UX Researcher at Meta, specializing in qualitative user experience research within the Monetization Organization since September 2019. Prior to this role, Ayesha served as a Senior Product Researcher and Product Researcher at WillowTree, Inc. from June 2016 to August 2019. Ayesha's professional experience includes a position as a Product Operations Manager at Tenant Turner, where Ayesha conducted user interviews to enhance product interactions, and a Student Recruitment Intern role at VCU School of Engineering, focusing on various aspects of recruitment and event coordination. Ayesha began a career in product management as an intern at Snagajob, gaining insights into Agile methodologies. Ayesha holds a Bachelor's Degree in Computer Science from Virginia Commonwealth University, completed in 2016.

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