Gonçalo Prates

Performance Marketing Manager at Metadata.io

Gonçalo Prates began their work experience as an Intern at Codedesign.org from April 2019 to July 2019. Gonçalo then transitioned to the role of Performance Marketing Specialist at the same company from August 2019 to March 2022. In this role, they were responsible for implementing paid campaigns strategies for various Portuguese and international clients, providing support and technical troubleshooting, and utilizing analytics and trend tools. In April 2022, they joined metadata.io as a Performance Marketing Manager, where their responsibilities include automating paid campaigns and optimizing revenue for B2B marketers.

Gonçalo Prates completed a Post-Graduation degree in Digital Marketing at ISEG - Lisbon School of Economics & Management from 2019 to 2020. Prior to that, they attended the Polytechnic Institute of Setúbal from 2016 to 2019, where they studied Marketing. In addition to their formal education, they obtained several certifications, including "Overcoming Imposter Syndrome" from LinkedIn in January 2023, "Analytics and Data Specialist" from DigitalMarketer in April 2020, "Fundamentals of Digital Marketing" from Google in March 2019, "Formação Presencial de Marketing Digital" from Google in October 2018, "CAE - Certificate of Advanced English" from Cambridge Assessment English in March 2014, "Advanced Google Analytics" from Google in April 2019, "Google Ads Search Certification" from Google in April 2019, and "Inbound Marketing Certification" from HubSpot Academy in April 2019.

Links

Timeline

  • Performance Marketing Manager

    April, 2022 - present

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