Paula M.

Paula M. serves as the Director and Head of Integrated Marketing, Digital Operations, and Branding for LatAm at MetLife since 2017, focusing on insight-led integrated campaigns and digital demand generation to enhance brand awareness and optimization through experience personalization. Previously, Paula held the position of Director of Marketing & Communications for Hispanic South America at Accenture from 2009 to 2015, managing corporate marketing and employer branding efforts. Paula's early career includes roles at FedEx, ranging from Marketing & Communications Manager to Sales Analyst, and a brief tenure as an Independent Marketing Consultant. Paula's educational background includes multiple postgraduate degrees in Strategic Management, Business Administration, and Marketing & Communications from prominent institutions, including Universidad Torcuato Di Tella and Universidad de San Andrés.