Amanda Giordano Caleiro

Amanda Giordano Caleiro is a Market Research Analyst currently working at MetrixLab since September 2022, with previous experience at Insights by Kantar. At Kantar, Amanda specialized in quantitative tracking, ad hoc projects, segmentation, and product testing, managing various brand studies both domestically and internationally. Prior roles include Junior Analyst at 99jobs, where Amanda restructured survey models and improved candidate satisfaction strategies, and an internship at Kantar TNS focused on quantitative project development. Amanda's early experience includes roles in customer satisfaction surveys at SYNAPSIS CONSULTORIA and administrative support positions. Amanda holds an MBA in Branding from Universidade Anhembi Morumbi and a degree in Advertising from the same institution, as well as a Bachelor of Engineering in Chemical Engineering from Unifesp.