Shelby Simpson

Shelby Simpson is a highly experienced marketing professional currently serving as a Senior Brand Marketing Specialist at Michaels Stores since September 2025. Prior experience includes roles at Fossil Group, Inc., where Shelby progressed from Marketing Coordinator to Senior Integrated Marketing Specialist from March 2019 to November 2025. Additional experience encompasses a Marketing Events Internship at D Magazine, a strategic communications internship at Spaeth Communications, and various marketing and event planning roles within AdZou, Knorr Marketing Communications, and the Cape Cod Baseball League. Shelby holds a Bachelor of Journalism in Strategic Communication with a minor in Business and a Multicultural Certificate from the University of Missouri-Columbia.