Rachelle Moussa is an accomplished marketing professional with extensive experience in digital marketing and performance strategy. Currently serving as Senior Manager - Integrated Planner at MCN | Middle East Communications Network, Rachelle has successfully developed innovative strategies for the Jumeirah Beach Resorts Vertical, resulting in significant revenue growth. Previously, Rachelle held the role of Senior Manager - Performance Marketing at Publicis Groupe, leading marketing initiatives for Samsung across the MENAP region. Rachelle's career includes notable positions as Digital Lead and Senior Performance Strategist at A2Z Media - MENA, where achievements include building a high-performing digital team and maximizing client ROI through strategic innovation. Rachelle also has a strong foundation in marketing as Marketing and Business Development Lead at Microbits, Marketing Manager at Leeway Security and Automation, and Community Manager at Grey Group, showcasing a proven ability to drive results and foster growth across various sectors. Rachelle holds a Bachelor of Science in Business - Marketing from Lebanese American University.
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