João Gonçalves

Monetization Specialist at Miniclip

João Gonçalves' work experience begins with their current role as a CRM Specialist at Miniclip, where they focus on analysing consumer behavior for External Games. João works to ensure monetization and improve user engagement and daily active users for the games they oversee. Prior to this, João held a role as a Marketing Communications Specialist at Miniclip, where they developed marketing and communication strategies for various games and created specifications for in-app live events and special promos.

Before joining Miniclip, João worked briefly as a Marketing Executive at Alderney Marketing Services Ltd. João then served as a Marketing Executive at OGaming, where they focused on marketing activities for a period of one year.

João's previous experience also includes working as a Marketing Manager at Omnia Group Limited, a Digital Account Executive at UP Partner, and a Digital Business Developer at Shifti. In these roles, they developed marketing strategies, managed client projects, and was responsible for content creation and new business development.

Additionally, João worked as a Digital Marketing Freelancer at iWays | active ideas, where they provided digital marketing services. João also gained experience in creative direction, project management, and brand activation as a Creative Direction // Project Management professional at Livingway.

Earlier in their career, João worked as a Junior Art Director at Load Brand Activation, where they applied their skills in guerrilla marketing for various projects.

Overall, João Gonçalves has gained a wide range of experience in marketing and communications roles, developing strategies and managing projects for different companies.

João Gonçalves has a diverse education history. In 2008, they began pursuing a Licentiate degree in Design at Universidade Lusófona - Centro Universitário Lisboa, which they completed in 2012. Later, in 2016, they attended FLAG and completed a Digital Marketing Academy program. João also obtained a certification in Digital Marketing Atelier from Google in August 2019.

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