Cheryl Hoefs

Senior Vice President Of Sales And Marketing at Mission Produce

Cheryl Hoefs has a diverse and extensive work experience spanning multiple industries and roles. Cheryl is currently working as the Senior Vice President of Sales and Marketing at Mission Produce Inc., where they lead the sales, sales operations, and marketing teams for the avocado and mango global business. Their responsibilities include developing the organization's sales strategy, expanding the customer base, and driving profitable growth. Prior to this, Cheryl worked as a Strategic Sales Consultant, providing guidance to business owners and executive leaders in developing their organization's go-to-market channel strategy.

Cheryl has also held prominent positions in other companies such as Sabra Dipping Company, where they served as the Vice President of Sales and Customer Development. Before that, they worked at Kellogg Company as the Vice President of Sales and Regional Vice President of Sales, overseeing sales operations and strategy. Additionally, they held the position of Vice President of Sales at Raybern Foods, where they led all sales initiatives and developed their go-to-market strategy across various channels.

Earlier in their career, Cheryl worked at Acosta as the Vice President, leading the full-service, key account national sales team and overseeing sales and marketing functions. Cheryl also had significant roles at PepsiCo, including Team Leader National Accounts for Frito Lay and Sr. National Account Manager for Quaker Foods, where they managed sales and marketing efforts for major retail partners.

Cheryl's experience also includes positions at Nabisco Biscuit Company, where they served as the National Account Manager for Costco and held roles in trade finance and sales representative positions.

Overall, Cheryl Hoefs has a demonstrated track record of driving sales growth, developing sales strategies, and establishing strong client relationships across a range of industries.

Cheryl Hoefs completed their education with the most recent being at Columbia Business School, where they focused on Strategic Leadership. Prior to that, they earned an MBA in Finance from Saint Mary's College of California, graduating in 1999. Their educational journey began at The Ohio State University, where they studied Marketing and received a Bachelor of Science in Business Administration (BSBA) in 1990.

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Previous companies

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Sabra Dipping Company logo
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Timeline

  • Senior Vice President Of Sales And Marketing

    November, 2022 - present

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