Raffi Apelian

Raffi Apelian has over 8 years of work experience in the marketing and advertising industry. From 2011-2015, they worked at the JStokes Agency as an Account Coordinator and an Account Services Intern. In 2015, they joined Mixbook as a Senior Content Marketing Manager, where they were accountable for all content marketing initiatives to drive traffic, engagement, leads, and sales. Raffi'sresponsibilities included leading influencer and brand partnership marketing initiatives, creating content, and optimizing the path to conversion. Raffi also collaborated across teams to deliver an effective content marketing strategy and editorial plan.

Raffi Apelian holds a Bachelor of Science degree in Advertising, with a focus in English, from San Jose State University. Raffi also holds certifications of course completion from the 4A's IAAS Competition in 2013, Advanced Social Media Strategy from Hootsuite in 2021, and Curalate Certified from Curalate in 2017.