Andrew Wardlaw

Andrew Wardlaw has over 25 years of work experience in various roles within the consumer insight, marketing, and brand communication fields. Andrew has held leadership positions at MMR Research Worldwide, Ella's Kitchen, Johnson & Johnson, General Mills, Pillsbury, and Grand Met Foods.

At MMR Research Worldwide, Andrew served as the Chief Ideas Officer, focusing on unlocking sensory power for brands to enhance their communication strategies. Prior to this role, they were the Brand & Insight Director at the same company.

Before joining MMR Research Worldwide, Andrew worked at Ella's Kitchen as the Head of Insight EMEA. During their time there, they led a significant innovation project to further the brand's understanding of its target audience.

Andrew also served as the Associate Director of Research EMEA at Johnson & Johnson, where they led insight for well-being-focused brands such as Benecol and Splenda.

At General Mills, Andrew held multiple positions, including Senior Consumer Insight Manager, where they developed new communication strategies and contributed to the development and testing of innovation for brands like Haagen-Dazs, Old El Paso, and Nature Valley. Andrew also worked as the Senior Category Manager at Pillsbury, where they played a crucial role in establishing the department and developing category plans for ambient brands.

Before this, Andrew worked in marketing at The Pillsbury Company and served as a National Account Manager at Grand Met Foods.

Overall, Andrew Wardlaw brings extensive expertise in consumer insight, brand communication, marketing, and innovation to their roles.

Andrew Wardlaw attended Uxbridge High from 1979 to 1985 but did not pursue a degree or a specific field of study during this period. Andrew then enrolled at Uxbridge College from 1985 to 1987, where they obtained a Diploma in Business & Finance. Following this, Andrew went on to study Business Administration at the University of Bath from 1988 to 1992, earning a Degree in this field.