Abby Fry

Abby Fry has a diverse and extensive work experience in various industries. Abby has held the position of Global Head of Marketing and Communications at Moodle, a leading learning management system used by millions of users worldwide. At Moodle, Abby was responsible for refining key messages, preparing media releases, and improving the company's marketing infrastructure.

Additionally, Abby has worked as a Communications Manager at Moodle, where they oversaw the company's positioning in the online learning landscape, facilitated podcasts and video interviews, and contributed to strategic planning.

Abby also has experience as a Student Mentor at EdConnect Australia, where they built trusting relationships with vulnerable students and supported them in achieving their educational potential.

Prior to that, Abby was the Head of Marketing at the Engineering Institute of Technology, where they managed a team to improve lead volume and conversion for the institute's programs.

Abby has also worked as a Secondary English and Literacy Tutor/Teacher at Ronald McDonald House Charities and private tutoring contracts. In this role, Abby provided individualized educational support for children with chronic health conditions and tailored tutoring strategies to reinforce key concepts.

Abby's work experience also includes roles as a Strategic Planner/Account Director at braincells, an Account Director/Strategic Planner at Abby Fry Communications Consultant, and a Senior Manager of Communications and Business Development at Child Australia.

Overall, Abby has demonstrated expertise in marketing, communications, education, and brand positioning throughout their career.

Abby Fry's education history includes obtaining a Bachelor's Degree in English and Politics from The University of Western Australia from 1986 to 1989. Later, they pursued a Graduate Diploma of Education at the same university in 2016. Additionally, Abby Fry attended The University of Western Australia from 2013 to 2014, focusing on Creative Writing.