Francesca Romana Gianesin

Head Of International at Moonbug

Francesca Romana Gianesin has a diverse and extensive work experience spanning various industries and roles.

Francesca Romana began their career in the entertainment industry, working as a Showgirl in several TV shows. Francesca Romana then transitioned into the fashion industry, where they worked as a model for multiple fashion brands, participating in catwalks and shows in major fashion cities.

Gianesin later joined the sales and marketing field, working in various roles at SC Johnson Europlant and Unichips Spa. Francesca Romana gained experience in sales negotiations, trade and customer marketing, and international projects.

In 2001, Gianesin joined The Walt Disney Company, where they held several leadership positions. Francesca Romana served as Vice President of Sales & Marketing for Disney Consumer Products Italy, creating a successful retail organization and establishing Disney as a key partner in the kids' space. Francesca Romana later became Vice President and Head of Consumer Products, as well as Head of Retail, overseeing the licensing, commercialization, and sales functions for Disney brands. During their tenure, they led a massive reorganization of the company's customer-facing sales teams.

Gianesin continued their career with The Walt Disney Company EMEA, where they became Vice President of Consumer Products EMEA and Head of Fashion & Lifestyle. Francesca Romana was responsible for turning around the Fashion & Lifestyle business in 42 countries and building the Adult and Girls segment business for the company.

Francesca Romana then joined Disneyland Paris as Senior Vice President and Senior Deputy General Manager. In this role, they led the whole Experiences and Products division, overseeing entertainment, events, shows, hotels, food and beverage locations, and retail. Francesca Romana set the strategy and design of products and experiences across the park, with a focus on enhancing the guest experience.

Most recently, Gianesin joined Moonbug Entertainment as the Head of International. Francesca Romana leads the business across EMEA and Asia Pacific, with a focus on consumer products growth and live events & experiences.

Throughout their career, Gianesin has demonstrated strong leadership skills, strategic thinking, and the ability to drive business growth and innovation.

Francesca Romana Gianesin has a Master's degree in Business Administration and Management from Sapienza Università di Roma. Francesca Romana also holds a Bachelor's degree in Economics from the same institution. In 2002, they attended USC Marshall School of Business for a course in Organizational Leadership, although it is not specified if a degree was obtained. Francesca pursued Advertising Management at Università Bocconi, but it is unclear if they completed a degree in that field. Francesca Romana completed their high school education at Liceo Ginnasio Statale "Francesco Vivona" with a focus on Classical Studies, Philosophy, Art, Literature, Ancient Greek, and Latin, earning a High School Diploma.

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