Account Manager Mallory McFarland is well-versed in connecting communities of artists and audiences internationally through her work for MAM since its founding. At MAM, Mallory manages social media ad campaigns for multiple client accounts, and strategies and curates content across digital platforms to capture audiences’ attention. She is adept at writing e-blasts and newsletters, and streamlines striking, modern website designs for numerous artists and institutions. She enjoys designing eye-catching marketing and branding imagery in addition to other creative projects.
No stranger to the arts, Mallory began her professional performing arts career as a member of the Metropolitan Opera Children’s Chorus, where she sang in operas that include the North American premiere of La damnation de Faust and Macbeth, both productions of which were broadcast Live In HD and on PBS Great Performances. She also appeared in Das Rheingold with the Kirov Opera. Mallory is a professional dancer and actress who has appeared with Buglisi Dance Theatre and in music videos, independent films, and national television commercials. She has taught children and adults in master classes at Steps on Broadway, the Joffrey Jazz Trainee Program, New York University, and the Horace Mann School. Mallory trained in dance at Steps on Broadway on a full merit scholarship and at The Ailey School. She also played violin in concert at Carnegie Hall’s Stern Auditorium/Perelman Stage and received her classical training at The School for Strings and The Juilliard School.
Mallory holds a Bachelor of Arts degree in Chinese Language and Literature with a Minor degree in Writing from the University of Vermont. She also studied at Shandong University of Science and Technology in Qingdao, China on a prestigious U.S. Department of State Benjamin A. Gilman International Scholarship.
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