Bob Franco

President, Origination Solutions & Valuation Solutions at Mortgage Connect

Mr. Franco is the President of Mortgage Connect’s Originations and Valuation Solutions Divisions and provides strategic oversight in the Company’s growth initiatives. An industry veteran with over 27 years’ experience in the Title, Close and Appraisal Vendor Management Industry, he has held leadership positions with LSI, Prudential, Merrill Lynch, EFS, FNF, First American and USAA. He is experienced in starting and building successful organizations from the ground up and has a unique background and perspective with experience as both the lender and as a service provider. Most recently, he was a founding member, owner and the former President of ULS. ULS was sold to USAA Real Estate Company in 2011 and Mr. Franco continued to lead the organization and maintained a role on the ULS/USAA Real Estate Company Board of Directors for 6 years. He is well known for building centralized production platforms designed to out think, out work and outperform with a strong commitment and a continued focus on the consumer experience. Simply put, his management style is designed to think more and react less. He is six sigma green belt certified and is well known as an effective problem solver with a can-do attitude. Mr. Franco earned his BSBA in Finance and a minor in Quantitative Business Analysis from Robert Morris University.