Lucas Fernandes

Lucas Fernandes has a diverse work experience in various roles and industries. Lucas began their career as an Undergraduate Research Fellow at CAPES, where they worked from March 2015 to March 2016. Lucas then served as the International Relations Manager at AIESEC in Portugal from August 2016 to January 2017.

Following this, Lucas joined SOMOS Educação as a Growth Marketing Analyst, where they were responsible for managing the Performance and Growth Strategy. During their time at SOMOS, the team achieved a significant revenue growth of 947% between June 2017 and December 2017. Lucas worked in this role from June 2017 to June 2019.

Lucas then joined Midhaz as a Senior Growth Marketing Analyst-Technical Leader. In this role, they implemented various strategies to improve Google Ads performance, reduced ad spend while maintaining revenue, and mentored junior analysts. Lucas worked at Midhaz from June 2019 to September 2019.

After that, Lucas served as the Head of Growth at Gringo for a short period from September 2019 to December 2019.

In 2020, Lucas held two roles. Firstly, they worked as a Growth Marketing Specialist at Remessa Online, where they managed Paid Social Acquisition efforts. Later, they joined ElevenYellow Pte. Ltd. as a Growth Marketing Specialist, responsible for creating and implementing various marketing and growth strategies.

In 2021, Lucas joined Mode Mobile as a Growth & Product Specialist, with responsibilities including managing team processes, data, experiments, and the relationship with the Product side of the business. Lucas also designed and launched the sprint/scrum process for the marketing team. Additionally, they created a Revenue Prediction Model to forecast user revenue and retention.

In 2022, Lucas was promoted to the role of Product Growth Manager at Mode Mobile. Lucas continued to contribute to the company's success until March 2023.

Currently, Lucas Fernandes holds the position of Growth Product Manager at MOSTLY AI, where they started in May 2023.

Lucas Fernandes completed their Bachelor's degree in Civil Engineering from Universidade Federal de Minas Gerais from 2014 to 2017. Lucas then pursued further education and obtained another Bachelor's degree, this time in Economical International Relations, from the same university from 2017 to 2020. In addition to their formal education, Lucas also obtained several certifications. Lucas completed the "Mastering Product Management" certification from Reforge in November 2022, the "Advanced Growth Strategy" certification from Reforge in April 2022, and the "Growth Series" certification from Reforge in December 2021. Lucas also completed the "Intermediate Python" certification from DataCamp in December 2020, and the "Introduction to Programming Using Python" certification from DataCamp in December 2020.