Matt Fritz

Matt Fritz serves as the Program Manager for Digital Marketing at MSC Industrial Supply Co., where responsibilities include overseeing paid marketing efforts, managing internal campaigns, and coordinating with agencies to enhance customer acquisition and retention. Previous experience includes roles as Senior Manager of Digital Media at Reynolds American Inc. and Peter Millar, where Matt developed strategies for digital marketing initiatives and managed e-commerce growth. At Circle Graphics, Matt held the position of Director of Acquisition Marketing, developing strategic initiatives to boost revenue and improve margins. Early career roles involved managing paid search and digital advertising for various companies, including CaféPress and ROI Revolution, where Matt achieved significant revenue growth. Matt holds a B.S. in Communications with a focus on Advertising from Boston University.