Andreas Hinrichs

Andreas Hinrichs has a diverse work experience spanning over several companies and roles. Andreas'smost recent position was at MVV Energie AG, where they held the title of Leiter (VP) Marketing & E-Commerce starting in February 2020. Prior to that, they worked at CityLoop Travel GmbH/Embryo Unternehmenskonzepte GmbH as the Director of Performance Marketing from February 2019 to November 2019. From 2017 to 2019, they were the Head of CRM & Onsite Marketing & SEO at Planet Sports GmbH, where they led three teams and focused on establishing a customer-centric CRM.

Before joining Planet Sports GmbH, Andreas was employed at 1&1 Internet SE, where they held two different roles. From 2012 to 2015, they were the Head of Customer Sales Online, and from 2015 to 2017, they served as the Head of Conversion Management/Cross & Upselling/Web Analytics, leading three marketing teams and implementing A/B-testing software.

Prior to their tenure at 1&1 Internet SE, they worked at WEB.DE GmbH as the Head of Onsite Marketing from 2007 to 2012. Andreas'searly career experience includes working as a Senior Marketing Manager at Heidelberg from 1999 to 2007 and as a Diplomand at vrp Web Technology from 1998 to 1999.

Andreas Hinrichs attended the University of Applied Science of Karlsruhe from 1995 to 1999. Andreas obtained a Diplom degree in Wirtschaftsingenieurwesen during their time there.