Lisa Gutierrez Kaufmann

Senior Director Of Digital Marketing at Myriad Genetics

Lisa Gutierrez Kaufmann currently serves as Senior Director of Digital Marketing at Myriad Genetics, beginning in June 2023. Previous roles include Senior Director of Omni-Channel Marketing and Technology at Illumina, where successful implementation of a multi-year digital transformation strategy occurred. Kaufmann's experience spans various leadership positions, such as Vice President and Group Account Director at The Bloc, and Global Head of Mirum Health at Mirum Agency, where expertise in digital strategy, omni-channel marketing, and client management was demonstrated. Kaufmann has a strong background in healthcare and life sciences marketing, navigating regulatory landscapes while managing substantial marketing programs across global markets. Educational credentials include a Bachelor of Science in Interdisciplinary Studies, Business from California State University, Fresno.

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