Lori Sherden

Director, Digital Marketing Systems at National Notary Association

Lori Sherden has a diverse work experience spanning over two decades. Lori started their career in 1999 at SAGE Publications, where they held various roles including Project Manager, Marketing Coordinator, Web/Email Specialist, and Email Specialist. During this time, they managed the email marketing program, maintained journal marketing content, and coordinated efforts to ensure CAN-SPAM compliance.

In 2007, Lori joined Corwin Press as a Web/Email Producer, where they managed the digital marketing program for SAGE Publications' preK-12 operations. Lori designed web landing pages, maintained the company website, and participated in projects for web relaunch and enhancement.

Since 2012, Lori has been working at the National Notary Association. Lori has held positions such as Web Program Manager, Senior Web Manager, and currently serves as the Director of Digital Marketing Systems. In these roles, they have led the digital marketing strategy and development process, overseen the team responsible for consumer-facing websites and digital marketing resources, and managed the marketing relationship with the internal IT group.

Throughout their career, Lori has demonstrated expertise in digital marketing, user experience, content management, and project management.

Lori Sherden received their Bachelor of Arts degree in Communication Disorders from California State University, Northridge in 1990. Lori also studied Music at the University of Colorado Boulder from 1985 to 1987, but did not obtain a degree in this field.

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Timeline

  • Director, Digital Marketing Systems

    January, 2021 - present

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