Samantha Krupa-Carbone

Samantha Krupa-Carbone is an experienced public relations professional with a comprehensive background in media relations, corporate communications, and content marketing. Currently serving as an Account Manager at NATIONAL Public Relations since November 2021, Samantha oversees initiatives for high-profile clients including Chick-fil-A and DAZN. Prior to this role, Samantha worked at SJR as an Account Manager, leading media relations for various clients. Previous experience includes a Communications Consultant position at Lorandus Meetings & Communications, where Samantha developed social media strategies and redesigned the company website. Samantha's career began with roles at Ketchum, where significant contributions were made in event management and media relations for well-known clients. An early freelance career involved developing social media strategies and managing campaigns for clients in hospitality, fashion, and entertainment. Samantha holds a Bachelor's Degree in Public Relations from Humber College, complementing extensive internship experiences that shaped a robust skill set in communications.