Kiren Devereux

Kiren Devereux has a diverse work experience, starting with their current role as the Director of Category Marketing at Nature's Fynd, a food company focused on using nutritional fungi protein for their dairy-free and meatless foods.

Prior to this, they worked at PepsiCo for six years, where they held various roles. As a Senior Manager in Portfolio Marketing and Sports & Partnerships, they led strategic planning and execution for Frito Lay's marketing campaigns, including their partnership with the NFL. Kiren also served as a Brand Manager for Dips and the Tostitos Brand, leading brand equity campaigns, packaging design, and product commercialization. Kiren'sfirst role at PepsiCo was as an Associate Shopper Marketing Manager for Walmart, where they managed retail programs and executed digital media advertising.

Earlier in their career, Kiren worked as an MBA Marketing Intern at Nestle S.A. and as a Marketing & Advertising Sales professional at Martini Media Inc. During their time at Martini Media, they contributed to marketing strategy, media planning, account management, and ad sales.

Overall, Kiren Devereux possesses a wealth of experience in category marketing, brand management, strategic planning, and partnership activation within the food and beverage industry.

Kiren Devereux completed a Bachelor of Science degree in Economics and a Bachelor of Arts degree in History at Miami University from 2005 to 2009. Following this, they pursued higher education and attained a Master of Business Administration (M.B.A.) degree with a focus on Marketing and General Management from the University of Michigan - Stephen M. Ross School of Business between 2013 and 2015.