Mounia Rdaouni is an accomplished executive with extensive experience in marketing, mortgage operations, and analytics within the financial services sector. Currently serving as Vice President of Marketing Digital Communications at Navy Federal Credit Union, Mounia has a proven track record in managing operations, implementing innovative strategies, and enhancing technology-driven processes. Key achievements include leading the establishment of a behavioral predictive analytics team, significantly improving marketing outreach, and developing targeted models that notably reduced costs and boosted response rates. Mounia also holds advanced degrees in business administration and leadership, further enhancing expertise in strategic planning and project management. Previous roles include business analyst at AARP and store manager at Gold Palace Jewelry, showcasing a diverse professional background that combines analytical skills with operational management.
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