The Marketing and Media Operations team at the NBA is responsible for developing and executing comprehensive marketing strategies that enhance the league's brand visibility and engagement. This team oversees media partnerships, digital content creation, and global marketing initiatives, ensuring a consistent and impactful presence across various platforms. They also leverage data-driven insights to optimize fan experiences and drive growth in viewership and merchandise sales worldwide.
Benjamin Darde
Digital Engagement Director
Chris Larson
Senior Director, Retail Partne...
Jay Wallace
Digital Content Design Senior ...
Kristine Cugliotta
Manager, Global Events
Lucas Denning
Senior Director, Partnerships
Marybeth Csatlos
Vice President, Global Media O...
Robert Garcia
Director, Media Strategy & Pla...
Ross Garner
Digital Sales & Marketing Lead...
Tammy Henault
Chief Marketing Officer
Tara Mulcahy
Senior Vice President, Head Of...
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