Dan Bernard

Dan Bernard is a seasoned professional in brand engagement and performance marketing, currently serving as SVP of Brand Engagement at NBCUniversal since August 2022. At NBCUniversal, Dan leads the development of NBCUnified, the company's first-party data solution, enhancing customer experience and business strategy across various internal brands. Prior to this role, Dan was Practice Lead at Real Chemistry, where responsibilities included scaling performance marketing account management and driving organic growth in analytics and martech offerings. Dan's extensive experience at Merkle involved significant roles in client success and partnership management, particularly within the financial services sector. Earlier career highlights include creating The Hartford's personal lines Customer Marketing function and leading marketing analytics. Dan holds an MBA from The Tuck School of Business at Dartmouth and a BA in Economics from Haverford College.