Samu Makhathini

Samu Makhathini possesses a diverse background in media management, marketing, and education, currently serving as the Head of Group Media at Nedbank and previously held the role of Senior Media Manager in Group Marketing & Corporate Affairs. Samu has gained expertise as the Head Tutor & Assessor in Marketing Analytics: Strategy & Decision Making at 2U and has also contributed as a Part-Time Lecturer at Vega School, specializing in Channel and Media Planning as well as Brand Communications Planning. Additionally, Samu has served as the Post Graduate Campus Coordinator and held various positions at Kantar, including Account Director and Associate Account Director. Further involvement includes membership in the Innovation Council of IAB South Africa.