Marlène Viancin serves as the SEO Account Director at GroupM France since January 2017, having advanced from the Head of SEO role in response to a need for innovative offerings. With extensive experience in search engine optimization and digital strategy, Marlène previously managed a team of 11 at GroupM, successfully navigated challenges during the COVID pandemic, and demonstrated strong financial acumen through budget management. Additional roles include Senior SEO Account Manager at No Tuxedo, where Marlène runs three blogs, and former positions in content management and digital strategy, including notable work for DJ/Producer Martin Solveig. Marlène's educational background includes a Master's degree in Communications from CELSA Paris-Sorbonne and a Bachelor's degree in Social Psychology from Université Paris Cité.
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