Rich Sabin

Director of Marketing at netElastic Systems

Rich Sabin has a diverse work experience spanning over 20 years. Rich started their career at AT&T Business Services as a Marketing Manager for Internet Services. During their time there, they played a crucial role in the development of marketing messages for sales representatives. Rich later became the Marketing Communications Manager for Networked Commerce Services, where they were responsible for marketing communications on various products, including winning AT&T's "Think Big" Award for marketing communications on the new Interactive Voice Response service.

After their time at AT&T, Rich Sabin worked at BMC Corporation (formerly Remedy) as the Director of Channel Marketing and Communications. Here, they led the development of a company-wide channel strategy plan, contributing to a $31 million increase in partner sales.

Rich Sabin then joined Secure Computing Corporation as the Director of Channel Marketing and Communications. During their tenure, they developed and managed partner programs that drove a $55 million channel revenue growth.

Next, they worked at MegaPath as the Director of Marketing, where they were responsible for marketing communications, content marketing, partner marketing, and demand generation. One of their notable achievements was developing differentiated messages and marketing content for a new Managed Services business unit, contributing to its successful sale for over $150 million.

Prior to their current role, Rich Sabin served as the Marketing Director at RCS Marketing Group, where they helped companies increase awareness and sales through channel marketing, communications, and marketing content. Among their accomplishments, they developed compelling marketing content, communications, and demand generation programs that aided a networking company in achieving over 100% year-over-year growth.

Presently, Rich Sabin holds the position of Director of Marketing at netElastic Systems, a global software leader focused on creating innovative solutions for broadband service providers. Here, they are involved in optimizing network performance, scalability, and efficiency through their carrier-grade virtualization products.

Rich Sabin has a Bachelor of Science degree in Marketing and Management from Syracuse University. Additionally, they have completed a Master of Business Administration (MBA) degree with a specialization in Marketing from Duke University - The Fuqua School of Business.

Links

Previous companies

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Timeline

  • Director of Marketing

    April, 2017 - present