Lottie Watts serves as the Senior Director of Partner Network, Content Strategy at the American Bankers Association since September 2024, focusing on developing and implementing content strategies while fostering collaboration across the organization. Previously, Lottie held positions such as Senior Manager of Media Relations at the National Retail Federation, where awareness of consumer research and the annual convention was generated, and Senior Manager of Communications and Content Development at the NRF Foundation, enhancing communication practices and content dissemination. Prior experience includes roles at the District of Columbia Public Schools in strategy and logistics, as a Producer/Reporter at WUSF Public Media, and various teaching and editorial positions. Lottie holds a B.S. in Broadcast Journalism from Syracuse University and an M.A. in Journalism and Media Studies from the University of South Florida.
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