Ian MacDonald Cmgr McMi

Senior Business Analytics Manager at NewDay

Ian MacDonald has a diverse background in analytics and management roles across various companies such as NewDay, Asda, Provident Financial Group, Wm Morrison Supermarkets Plc, and Nationwide Building Society. Starting as a Crime Analyst at Asda, Ian progressed to roles such as Location Planning Analyst, Commercial Analytics Manager, Finance Analytics Manager, and currently serves as the Senior Business Analytics Manager at NewDay. With a focus on data analysis, reporting, and strategic planning, Ian has experience in areas such as collections, fraud, customer retention, and sales forecasting. Additionally, Ian has a background in building analytical structures, forecasting sales, and developing tools for data analysis.

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