Izabella Barbara

Izabella Barbara is a Marketing Senior Analyst at Newell Brands, specializing in Coleman, Contigo, and Invicta since November 2024. Prior experience includes serving as a Brand Analyst at Aramis, where responsibilities involved brand communication management, campaign production oversight, social media strategy, and cross-department collaboration. Izabella's career began at Alpargatas S.A. as a Global Brand & Communication Junior Analyst, focusing on global communication campaigns, budget management, and partnering with brands for licensing products. Previous roles also included User Experience & Retail Marketing Junior Analyst and Intern, highlighting skills in consumer experience analysis and project management. Izabella holds a degree in Social Communication with a concentration in Public Relations from FAAP - Fundação Armando Alvares Penteado.