Shawn Hopkins

Shawn Hopkins is a digital marketing professional with extensive experience in various leadership roles within the marketing sector. Currently serving as the Digital Marketing Manager at Newsela since July 2023, Shawn oversees the organization's digital strategy and enhances SEO performance. Previously, Shawn held positions as Demand Marketing Manager and Growth Marketing Manager at Formative, contributing to B2B and B2C platform growth through campaign strategy and paid media management. As co-founder of Stature Leadership Innovation and Founder & CEO of Humanatronix Media, Shawn has a strong background in digital marketing, content creation, and product development. Additional experience includes business development and marketing management roles at TotalHIRE and a marketing analyst position at iSTORM New Media. Shawn holds an Advanced Diploma in Business Administration with a focus on Marketing from St. Lawrence College.