Product Marketing Manager

Product · Full-time · New York, United States · Remote possible

Job description

At NCS, we help consumer packaged goods (CPG) brands, TV networks, publishers and retailers improve advertising effectiveness across almost every platform, channel and device – delivering solutions to their biggest challenges.

NCS is seeking a highly motivated and experienced Product Marketing Manager to join our marketing team. The Product Marketing Manager will be responsible for developing and implementing product and sales content, strategies, and programs that enable our sales team to effectively sell our products or services. This role will involve collaborating with various departments to align sales and marketing efforts, providing resources to the sales team, and analyzing performance data to identify areas for improvement.

NCS works with many of the world’s most respected brands and platforms in the industry. This position provides the opportunity to help NCS continue to help the advertising ecosystem improve advertising effectiveness.

RESPONSIBILITIES

  • Participate in aspects of product marketing, including:
  • Content creation for launching new products and features and understanding the competitive landscape and market trends.
  • Develop expertise in our suite of products to articulate core value propositions, functionality, and benefits to audiences of varied levels.
  • Maintain a repository of sales collateral
  • Sales presentations, case studies, product sheets, and competitive analysis
  • Ensure sales collateral and decks are current, aligned with brand guidelines, and tailored to different stages of the sales cycle.
  • Maintain and refresh data and channel partner listings and materials.
  • Develop product marketing sales enablement materials, including presentations, guides, and interactive modules, to enhance sales skills and product knowledge.

EXPERIENCE

  • 3-5 years proven experience in marketing, sales enablement, sales operations, sales training, or a related role.
  • Strong understanding of sales processes and methodologies.
  • Strong understanding of how marketing material is used in the sales process.
  • Excellent communication and presentation skills.
  • Proficiency in developing sales enablement materials and content.
  • Ability to tell a story with data
  • Proven ability to translate product features into customer benefits without using jargon.

QUALIFICATIONS

  • Bachelor's degree in Business, Marketing, or a related field is required.
  • Familiarity with sales enablement tools and technologies (e.g., CRM systems, sales automation tools).
  • Analytical mindset with the ability to interpret and leverage sales data.
  • Strong project management and organizational skills.
  • Ability to work collaboratively across teams.
  • Self-motivated with a passion for driving success.