Serena Maestri is a seasoned professional in market research and innovation insight, currently serving as Manager of Customer Success at NielsenIQ since August 2019, where success is driven for a major global client through strategic discussions and research oversight. Prior roles at NielsenIQ include Associate Manager of Innovation Insight, leading essential research projects, and Senior Analyst in Innovation Insight in the UK, managing global research initiatives for prominent clients. Serena has also contributed to promoting diversity and inclusion as Culture & Advocacy Lead on Nielsen's Diversity & Inclusion team. Earlier experience includes significant roles in market research and project development across various categories at The Nielsen Company and other organizations, complemented by a robust educational background with degrees in Communication, Media Studies, and Sociology.
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